Articles By Sonya


Owen Kessel Leo Burnett wins McDonalds South Africa account

  Global icon McDonald’s has awarded its South African business to Owen Kessel Leo Burnett (OKLB),

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Category: Adscene News

A common sense guide to Instagram engagement.

How small businesses and big brands can maximise user engagement and acquisition. Moneyweb staff | 28 July

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Category: Social Media

All marketing roads lead to the IMC Cape Town Conference

The IMC Conferences are enabling marketing and communication practitioners to better understand the fundamental requirements

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Category: Adscene News

Network, Eat, Laugh & support ad people fallen on hard times.

The Advertising Benevolent Fund’s next Pub Quiz confirmed   The ABF’s next Pub Quiz is

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Category: Adscene News

A Juicy 3.5million reads for Mango’s inflight mag

Mango’s in-flight magazine Juice celebrates 100 issues in July; 13.5 million reads  Johannesburg: This month

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Category: Media & Research

Cell C proves there is no such thing as bad publicity

Cell C proves there is no such thing as bad publicity ROi Africa’s news media

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Category: Media & Research

The over-hype of influencer marketing in S.A.

The over-hype of influencer marketing in S.A. By Marc Ashton, MD Moneyweb 14 July 2015

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Category: Social Media

Why advertising legend says advertising awards prevent creativity

Why an advertising legend says that advertising awards like the Cannes Lions prevent creativity Advertising

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Category: Advertising

S.A. saved from draconian online censorship.

S.A. saved from draconian online censorship. 09 July 2015, Johannesburg: The FPB’s plans for classification

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Category: Digital