Articles By Sonya


Mad men never die. They just change their business card.

Mad men never die. They just change their business card. By Damon Stapleton MAY 17, 2015 from

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Category: Advertising

The politics of Branding to Born Frees

The Politics of Branding to Born Frees by Added Value, project manager, Thabang Leshilo In

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Category: Marketing

The media impact that the FIFA debacle had on its sponsors…

The media impact that the FIFA debacle had on its sponsors…   The huge media

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Category: Media & Research

COCA COLA says Y.E.S.! to 25,000 young Africans with Youth Empowerment Initiative

THE COCA-COLA AFRICA FOUNDATION ANNOUNCES PAN-AFRICAN YOUTH EMPOWERMENT INITIATIVE Youth Empowered for Success (YES!) program

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Category: Africa

Why the job description of Radio Presenters has to change radically

Why the job description of Radio Presenters has to change radically If Radio is going

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Category: Media & Research

The Media Online snatches increasing digital space

The Media Online snatches increasing digital space 2 June 2015 TheMediaOnline is broadening its digital

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Category: Media & Research

The Media fallout for S.A. Car Brands after Global Japanese recall

The Media fallout for S.A. Car Brands after Global Japanese recall A couple of weeks

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Category: Media & Research

IMC Conferences set to address the State of the Marketing Nation at the 5th Annual Cape Town conference

IMC Conferences set to address the State of the Marketing Nation at the 5th Annual


Category: Adscene News

takealot.com’s clever Nkandla campaign…

takealot.com’s  clever Nkandla campaign… (Cape Town, 29 May 2015) South Africa’s largest eTailer, takealot.com, has

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Category: Marketing